A more efficient way to Market and Sell
Easy to use
With Hubspot, you can quickly start with your Inbound strategy.
Identify the right target group
By performing a target group analysis, you create your buyer personas. This helps you know WHO you want to reach and focuses on the right type of customer, making sales more efficient.
Follow the entire customer journey from unknown visitor to ambassador
With the Inbound strategy, you can track the customer from entering the site until they become a final customer. With automated processes, you can be there for the customer at the right place, time, and with the right kind of information and communication.
Improve collaboration between Marketing and Sales
As the databases for both marketing and sales are integrated, both get a better overview, improving collaboration. The sales department learns about potential customer behavior, e.g., activities they carry out and get notified when it’s time to act. The marketing department learns how the customer has acted and can shape its strategy to attract more potential leads.
Get more leads and close deals faster
The whole strategy is based on attracting the right people to the website, having simple conversion paths, getting more leads, and making the sales process more efficient.
Turn your existing customers into ambassadors
The customer journey isn’t over after a purchase. With the Inbound strategy, you can also take care of existing customers, get them to return and/or provide such a smooth experience that they tell others about your company. Tools in Hubspot make this easy and grow your brand.